Mount Maunganui's Main Beach has been named New Zealand's best beach by TripAdvisor's Traveller's Choice awards for the fifth consecutive time.

The rankings are generated by TripAdvisor user reviews and ratings worldwide.

The region features several times with Papamoa Beach taking out the fourth best beach in New Zealand, and Ohope Beach named the seventh best.

Mount Maunganui's Main Beach has also been named the fourth best beach in the South Pacific, and Papamoa Beach number 21.

Tourism Bay of Plenty's Chief Executive Officer Kristin Dunne says she's proud to see the Bay feature so heavily in the rankings.

'We have an abundance of beautiful places on our doorstep. The number of our beaches that have been voted highly by visitors is a testament to the region and our community. This place is clearly so special to so many.

'I'm pleased to see the region's beaches gaining international recognition as it shows increased awareness and visitation to the Bay of Plenty. International visitors are a core focus for Tourism Bay of Plenty and important to the economy. Expenditure from international visitors has increased by 10 per cent in the past year and we forecast continued growth.”