Cricket fans attending this summer's international fixtures are being warned to purchase tickets only through authorised sellers Ticketek to avoid being left out-of-pocket.

NZC has been made aware of fake and counterfeit tickets being hawked on controversial online reseller site Viagogo, complete with inflated prices, incorrect entry information and slightly altered design graphics.

The warning follows similar issues being raised for various events in New Zealand, including All Blacks Tests, the ASB Tennis Classic, and concerts from Celine Dion, Ed Sheeran, Shania Twain and Bruno Mars.

NZC GM Venues, Facilities & Events Graham Parks says fans wishing to attend BLACKCAPS and WHITE FERNS fixtures this summer should avoid purchasing tickets from any seller apart from Ticketek, whether online or at the venue.

'It's already been brought to our attention that there are counterfeit tickets being sold on the Viagogo site for highly inflated prices – as much as $90 per ticket.

'The last thing NZC wants to see is cricket fans being ripped off and disappointed by unscrupulous resellers.

'The best way to avoid that is to buy through the authorised agents.”

He says bonefide tickets were available via Ticketek's website, its mobile app, call centres, or at its in-venue kiosks.

Mr Parks also warned those who might be offered full adult tickets at what seemed like bargain prices to beware of scammers.

'We noticed last summer people had been on-sold, or had bought children's tickets under the mistaken belief they would admit an adult.

'It's something we now have to monitor at all game."