Tall Poppy Real Estate is the first real estate company outside of the United States and Canada to launch BombBomb, a new technology aimed at humanising digital communication in an increasingly online world.

BombBomb is a US-based video software service which enables people to record, send and track short videos for instant face to face communication. Working through Gmail, Outlook and on the iOS and Android networks, it has more than 40,000 users globally.

Co-Owner of Tall Poppy Sam McIntyre says studies show the words someone chooses to use in an email or in a conversation only account for seven per cent of total communication, the rest depends on how you say the words, and your body language.

'To be successful in the real estate market, we believe in the importance of building personal connections. Using video messaging like BombBomb enables everyone involved in buying or selling a house to communicates sincerely and immediately, easing what can be a stressful situation.”

Global Real Estate Strategist and Tall Poppy Director Mike DelPrete predicts personal interactive experiences will become more important in real estate.

'A salesperson empowered by technology, using it because it makes the experience better for buyers and sellers, will enable a faster more transparent process, something I think people will want more of.”

Shane Ryan from BombBomb says they're excited to enter the New Zealand market.

'As companies look to innovate, and even automate, by taking advantage of all of today's technology, it's so important to keep a human touch.

'We're honoured that a team like Tall Poppy, a company that has done just that, has chosen to stay face to face with the people who matter most in their business through video email.”

Sam says the launch of BombBomb throughout its national network of salespeople, is the first of a range of technology announcements the company plans to make over the next 12 months.

'We believe being open to adopting new technologies is the only way forward for the real estate market. We are working on a number of projects to improve the experience for our clients and salespeople.

'Leveraging technology is at the heart of the Tall Poppy way of doing business, so I am excited to see how BombBomb will make buying or selling a home easier and more transparent,” says Sam.

Tall Poppy is a New Zealand Real Estate Agency, headquartered on the Kapiti Coast, north of Wellington.

Founded in 2012, it operates throughout New Zealand and has saved New Zealanders $33 million in fees.

It is working to create a fairer real estate industry for all Kiwis and prides itself in being an active member of the communities in which it operates.

Tall Poppy has offices throughout the Bay of Plenty with locations in Tauranga, Katikati, Omokoroa, Bethlehem and Papamoa.