Revitalisation of Tauranga's city centre is 'absolutely critical” for New Zealand's fifth largest city and the council has released a plan to ensure it.

Tauranga City Council adopted the City Centre Action and Investment Plan 2022-2032 at a council meeting on Monday.

It aimed to guide rejuvenation and investment prioritisation in the city centre that had seen empty shops and low visitors for a number of years.

The plan included the key actions the council would take with its partners and the community over the next 10 years to achieve its longstanding vision: ‘Te Rapunga Ora ki Te Papa – a great place to live, work, learn and play'.
Commission Chair Anne Tolley said revitalisation of the city centre was 'absolutely critical” for the fastest growing city in the country.

'It's important that we have a cohesive centre for this great city,” said Tolley.

The plan would see eight different precincts developed based on what was currently in place between Otamataha and the Elms at the head of Te Papa peninsula, through to Third Avenue.

These included a cultural and historical precinct, sport and events, retail and commercial, waterfront and Taumata Kahawai and the $304 million Te Manawataki o Te Papa civic precinct.

Funding for the investments was from a mix of commercial, government and the council.

The commercial sector was expected to invest $1.5 billion in apartments and commercial buildings, a new $180 million courthouse was also being built and funded by the government and the council would fund $150m of the civic precinct.

In the next ten years around 600 new dwellings are expected to be built, there would be 5000 more tertiary students and 25 per cent more people working in the city centre, according to the plan.

Commission Chair Anne Tolley. Photo: John Borren/SunLive.

Tolley said it would be interesting to see how the community reacted to the plan because there were some 'quite significant” changes proposed to the city centre.

'First of all, we are focusing on people and that's a change from the last 50 years where city centres have been developed around cars.”

'We're no longer a small town, we are a big city,” she said

'We need to create great spaces and places for people to come and shop and sit and chat and take part in events and be entertained.

'So this is quite a major change to the proposal for the centre of Tauranga City.”

Commissioner Stephen Selwood said when the commissioners first came to the city it was 'very focused” on 'managing costs down” and didn't have a vision for what it wanted to be.

'The inevitable result of constantly managing costs down is that you undermine confidence, you undermine investment, you end up with a city that's full of [buildings] to let and to lease,” he said.

'That's what we saw when we first came here.”

A concept design of a new waterfront boardwalk planned for completion at the end of 2023. Image: Supplied/TCC.

Selwood said part of the commission's mission was to assist council staff to lift the vision of the city.

'To lift that vision beyond keeping rates low, to investing in the city, to catch up on its growth, to address the underfunding of the past, and to set a vision for the future.”

He said there had been 'plan after plan after plan” for the city and went the community was consulted with, they said they were 'over plans and consultation” and wanted them 'just get on and do something”.

Selwood said that's what the plan was about and it was 'great to see a plan that is linked to actions and investment”.

'The overarching strategy here is the right one. I think it's going to be great for the city.”

Commissioner Shadrach Rolleston took time to acknowledge the businesses, particularly retail, that continue to operate 'in quite a challenging environment”.

'Over time, hopefully, retail will start to emerge again like it used to be,” said Rolleston.

He reminisced about his time spent in the city centre with his grandparents as child, where they would park the car then spend the day walking around.

'From a movement perspective, I'm quite heartened about it being focused on people.

'What we are trying to create here in the city is an experience for people to move, to experience, [and] interact throughout the various parts of the city.”

The plan had a focus on pedestrianising areas of the city with improved public transport and greater walking and cycleway connections.

Commissioner Bill Wasley mirrored Selwood's comments about the range of plans and strategies for the city, that he said 'may have got to stage one if we were lucky” before the focus shifted to something else.

Commissioner Bill Wasley. Photo: John Borren/SunLive.

Wasley was 'really pleased” to see the plans being referred to as refresh for the city because it was not 'starting from scratch”.

'A whole lot of good work has been undertaken, not just by previous councils and staff, but also this community,” he said.

Wasley said he liked the vison because it talked about being the heart of the sub-region.

'It's well beyond the role of this city centre, not just within the boundaries of Tauranga City Council, but also the wider Western Bay of Plenty sub region.”

In a statement after the meeting council city development and partnerships general manager Gareth Wallis said the plan built on previous strategies and plans that the community provided input on.

'Together, we can help restore our city's heart and make it a more inclusive, sustainable and welcoming place where we and future generations will want to live, work, learn and play,” he said.

Some of the plans were already underway such as Te Manawataki o Te Papa and a business case for a stadium in the Tauranga Domain was under development.

The plan was developed with council partners including mana whenua, the University of Waikato and economic development agency Priority One, said Wallis.

Public Interest Journalism funded through NZ On Air.